Demystifying Customer Journey Mapping, Breaking silos through Outside-in Architecture

This is a series of article focusing on outside-in architecture. These articles will dig into  the outside-in blueprints, maps,  methodology and the techniques available in Enterprise Evolver app to transform a business to more customer centric. This series would be very helpful for customer experience (CX) professionals, enterprise and business architects but also within marketing, customer service, product […]