customer experience design Archive - Enterprise Evolver-An App to Map the Whole Enterprise

Demystifying Customer Journey Mapping, Breaking silos through Outside-in Architecture

This is a series of article focusing on outside-in architecture. These articles will dig into  the outside-in blueprints, maps,  methodology and the techniques available in Enterprise Evolver app to transform a business to more customer centric. This series would be very helpful for customer experience (CX) professionals, enterprise and business architects but also within marketing, customer service, product […]

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Architecting for Customer Outcomes

Architecting for Customer Outcomes In my previous article “Architecting for Business Outcomes” , I talked about how capability modeling is used to achieve your business outcomes. This blog should have come first. Because without design for customer outcomes, there can never be any business outcomes. It is vitally important to bear customer outcomes in mind […]

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